JetBlue TrueBlue program is running a promotion on purchased miles through March 2. Members can score up to 50 percent miles by buying points.
The offer is tiered. Your bonus depends on how many miles you purchase, with a minimum purchase set at 3,000 points.
- 3,000 – 9,500 TrueBlue points — 20-percent bonus
- 10,000 – 19,500 TrueBlue points — 30-percent bonus
- 20,000 – 29,500 TrueBlue points — 40-percent bonus
- 30,000 TrueBlue points — 50-percent bonus
TrueBlue points cost 3.7 cents apiece, including tax, and every 1,000 points will set you back $37.73. Purchasing the maximum number of points will cost you $886.88 for 45,000 points (after the bonus is taken into account), which lowers their cost to 1.97 cents apiece.
Should You Purchase TrueBlue Points?
TrueBlue points are valued at about 1.3-1.4 cents each on average. You can certainly get more or less value out of them, but revenue-based programs, such as JetBlue TrueBlue, typically offer a certain redemption value range. Even at the lowest cost possible with the promo, you’re looking at spending more on points than they’re worth. In this case, you’d be spending $886.88 in exchange for points that are worth $585 to $630.
Keep in mind that point purchases are processed by Points.com and do not earn a travel bonus on your credit card. This means that your Chase Sapphire Preferred and Reserve cards, as well as your co-branded JetBlue credit cards, will earn just 1X point per dollar spent on TrueBlue miles.
For more information on these and other rewards cards, head here.
In most cases, purchasing points of any kind is a terrible deal. The only time you should be buying points is if you’re short for a specific redemption. Having said that, purchasing a minimum number of points will not yield the largest bonus of 50 percent, in which case your cost per point goes up higher.
If you’re in need of TrueBlue points, the JetBlue Plus Card earns 30,000 bonus points. To get the points, you must spend $1,000 on the card in the first 90 days. The card earns 6X TrueBlue points on JetBlue purchases, 2X points at restaurants and grocery stores, and 1X point on all other purchases.
What do you think of this promotional offer from JetBlue?
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